Executive Summary of Coloring & Dyeing Clothing Business Plan in Nigeria.
PATILAD is the brand name for our fabric’s textile colour & dye (Kampala & Adire) production and retail company located in Lagos. We are into designing, weaving, dyeing, spinning, dress-making and selling of the popular Kampala attire. We have gone a step further in researching the latest network of strong and strategically positioned retail establishment involved in the selling of fashionable quality Adire textiles of different varieties to both young and old, male and female who have the taste for quality. Our major target market are major cities in Nigeria, also focused on exports to nations in Africa, Europe, the Arab Emirates and the US where the Kampala textile is highly patronized. Our initial goal is to open our modern Kampala textile factory in this location and open up our chains of stores on a franchise model. We would hope to penetrate a sizable portion of the online retail market and also run a network of delivery services that reaches our far customers.
We make use of modern trends in garment making, adapting these techniques in the making of designs, embroidery, dyeing to bring out quality products.
Executive Summary of Coloring & Dyeing Clothing Business Plan in Nigeria.
VISION
To establish a strong colour & dye (adire/kampala) textile production and sales brand spreading across Nigeria, Africa and World at large.
MISSION
Patilad Adire will offer customers the best product at the best price. Customer’s expectations will always be exceeded.
To exceed the customers’ expectations by providing quality products and exceptional customer care services in a loving and caring way.
OBJECTIVES
- Excellent customer services and quality care
- To maintain a right standard in our given community
- To maximize profit by creating value
- To meet a net profit of 55% on monthly sales
- To generate customer satisfaction so that at least 60% of our customer base is repeated sales.
- To provide quality product at fair and lowest possible prices with exemplary services.
Our Goal
- To meet a net profit of 55% on monthly sales
- To generate customer satisfaction so that at least 60% of our customer base is repeated sales.
- To provide quality product at fair and lowest possible prices with exemplary services.
- To service more customers through comprehensive sales strategy
- Consistently improve on productivity.
- To establish our presence in each major cities in Nigeria.
THE MOTTO
Creativity has met passion!
CORE VALUES
- Excellence
- Integrity
- leadership
- Grand opening of our centre in progress
KEY TO SUCCESS
- Technology
We will be leveraging on cutting edge technology as a competitive advantage. This technology will help us to achieve speed, numerous designs pattern and perfection. We also have a designated online store for quick order.
- Targeted Advertisement
Our business is entering the first year of operation therefore a comprehensive and targeted marketing strategy will be the key to success of the business.
- Satisfied Customers
Exceed customer expectations by offering high quality products at reasonable prices with quick turnaround times.
- Proper Accounting/Book-keeping
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Employ careful financial and accounting analysis to ensure efficiency and proper controls.
We are employing experienced staffs, who truly portray the excellent brand we are, they have mastered the art and act of this business, and customer care.
Executive Summary of Coloring & Dyeing Clothing Business Plan in Nigeria.
Product/services
We produce colouring and dye on all types of fabrics and textiles, both readily sewn dresses and plain cloths. We make use of both the local and modern approach to this business. We make use of the weaving, dyeing, spinning, Eleko, batik, computerised sublimation cloth printing techniques to bring out both ancient and modern designs. After we have designed, we package them with our logo and get them ready for local and international sales.
Management team
Kingsley and Dayo are co-owners and will co-manage PATILAD. However, daily responsibilities will differ. Dayo’s duty is to design plans, oversee franchises, marketing strategizing, meeting co-partners, writing letters and addressing key managerial issues, he is the think tank of the company.
Kingsley will manage the day-to-day operations including supervising staff, maintaining inventory and bookkeeping. Kingsley worked 20 years in the retail industry including five years as a manager of his family clothing business.
Sharon will oversee the merchandise buying for the store as well as maintain a keen awareness of trends within the industry. Sharon will also work with our public relations firm to ensure superior marketing plans are in place and implemented. worked in the fashion industry in various capacities working with designers, wholesalers and retailers for 20 years. She earned a BA in business administration and MBA in master level.
Executive Summary of Coloring & Dyeing Clothing Business Plan in Nigeria.
Financial Plan
PATILAD Colouring & Dye (Kampala&Adire) seeks N5 million in long-term financing to set up the factory, leasings, raw materials marketing and online access.
The business will reach positive cash flow in its 2nd year of operation, allowing for expedited repayment of its loan obligations, as well as for dividends to be paid to the owners. Revenue will top N14, 500, 000 and profit will reach about N3 ,843 ,950 in the 2nd year of operation.
will reach about N12,589,640 in the 1st year of operation.
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