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Catfish Production and Processing Business Plan

20,000.00 10,000.00

Catfish farming has proven to be a very lucrative business not only in Nigeria but in the world at large. Fishes especially catfish are one of the major sources of animal meat in Nigeria, aside from pork and poultry.

As a business, they offer an opportunity for catfish farmers to earn steady income and also provide employment opportunities for countless number of men and women.

One of the major customers for catfish farms in Nigeria are the major fast-food companies like Mr. Biggs, Tantalizer, Sweet Sensation and UAC followed by hotels, restaurants and then household consumers of fish. The high demand for fresh table-sized catfish and other semi-processed catfish derivatives has led to an increase in catfish farms springing up in many parts of the country.

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Table of content                                                                               Page 

Executive Summary                                                                                   4

Business Description                                                                                 7

Products and services                                                                                11

Market Analysis                                                                                         11

Competitor Analysis                                                                                   13

Sales and Marketing Plan                                                                          14

Operational Plan                                                                                         20

Management plan                                                                                       25

Financial Plan and Projections                                                                26

 

Executive Summary

Overview

PATILAD Catfish Farm is a start-up catfish Farm that will be involved in production and processing of quality and affordable fresh table-sized catfish and other semi-processed catfish derivatives targeting consumers in southwest Nigeria and will be located in Osogbo Osun state.

The Company

PATILAD Catfish Farm will be established as a limited liability company owned by Dayo Adetiloye, Kemi Awe, and other investors.  The farm will be managed and directed by Dayo Adetiloye, a veteran in the Agric industry with 8years experience and Kemi Awe, an experienced Agro-allied specialist with over 15years experience.

Products and Services

PATILAD Catfish Farm will sell Catfish products, including fresh table-sized catfish and other semi-processed catfish derivatives.

We also offer Kill–‐Cut–‐Wrap–‐Freeze (KCWF) services (e.g., traditional cuts in paper or cryovac packaging). Our products are hygienic, rich in protein and of high quality. We produce, process and package to meet standard organization of Nigeria and international standard. 

The Market

Nigeria as the largest nation in African presently consumes about 1.5 million MT of frozen chicken annually and more than 60% of the chicken consumed in Nigeria are imported.

According to The Fish Farmers’ Association of Nigeria (FFAN), 1.2 million metric tons (MT) of frozen fish valued at N660 billion was imported into the country in 2014 alone and this was four times higher than what was produced locally, and exceeding the current industry capacity.

Competition

Competitors for PATILAD catfish Farm includes Choice Farms, Best Foods Global, Meat World Foods, Chi Farms, Obasanjo Farms.

PATILAD catfish Farm will establish its competitive edge through the expertise of its founders.

Financial Considerations

PATILAD Catfish Farm seeks N5 million in long-term financing to cover start-up costs, equipment, building expenses, and working capital.

Funding for the launch of the business will be provided primarily by equity from the partners and investors.

The business will reach positive cash flow in its 10th month of operation, allowing for expedited repayment of its loan obligations, as well as for dividends to be paid to the owners.  Revenue will top N27 509 500 and gross margin will reach about N11 003 800 in the 1st year of operation.

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