Table of content Page
Executive Summary 3
Business Description 5
Products and services 7
Market Research 8
Competitor Analysis 11
Sales and Marketing Plan 12
Operational Plan 13
Management and Structure 15
Financial Plan and Projections 18
PATILAD BLOCKS is a business involved in the manufacturing of building concrete, bricks and blocks for masonry, builders association, housing consultant, development agencies, construction workers etc.
We make block of uniform quality and sell them at a price high enough to cover costs and make a reasonable profit.
Cement concrete blocks are modern construction materials and as such are use in all the construction viz: residential, commercial, and industrial building construction.
The business is owned by Dayo Adetiloye with over 15 years experience in Block making and construction works industry.
The project set up cost is N5 million using imported machines.
The project is very profitable. With aggressive marketing strategies, good management, and the payback period would be less than 2 years. The return on investment is very encouraging at 25 per cent of profit.
We forecasted a 40% market share. The business will generate a very high gross margin and a modest net margin after year one and comfortable margin after year three. By year three the business will have developed a respectable yearly net profit.