Table of Content
1.0 Executive Summary 4
2.0 Company Summary 6
3.0 Products 8
4.0 Market Analysis Summary 11
5.0 Strategy and Implementation Summary 13
6.0 Management Summary 15
7.0 Financial Plan 16
1.0 Executive Summary
PATILAD Bakery and Confectionaries is a new company specializing in different variety of bakery products. Over the years there has been a consistent demand for bakery products. This can be explained to a large degree by the fact that bread makes up a significant composition of food taken by low, middle and high income earners in Nigeria. Bread is fast and suitable food based on wheat. What was once a product of an artisanal and unpackaged production process has transformed into a technological process that result into varieties of packaged product. This is very positive for consumers as well as bakeries and confectionaries such as PATILAD that specialize in these products.
PATILAD Bakery offers a wide range of exciting products. And they include:
- Slice bread,
- Loaf Bread, and
- Wheat Bread
- Special Bread such as: Sandwich Bread, Chocolate spread, English Muffins, Honey Sandwich Bread, Hard Crust Bread, Sardine bread etc.
- To establish a working storefront for PATILAD Bakery and Confectionaries.
- To develop the strong presence in the community needed to support sales goals.
- To develop a full menu by the end of the third quarter.