Table of content Page
Executive Summary 3
Business Description 6
Products and services 8
Market Analysis 9
Competitor Analysis 10
Sales and Marketing Plan 12
Operational Plan 14
Management plan 16
Financial Plan and Projections 17
Patilad Meat Processing Ltd is a start-up Slaughterhouse and a retail outlet for processing of poultry products and other meats in Osun state and neighbouring environment.
Patilad Meat Processing Ltd will be established as a limited liability company owned by Dayo Adetiloye and his team of investors, The store will be managed and directed by Dayo Adetiloye, a veteran in the industry with 15 years’ experience
Products and Service
Patilad Meat Processing Ltd will sell processed Poultry products, Fish products, beef products and other animal products. We also offer Kill–‐Cut–‐Wrap–‐Freeze (KCWF) services (e.g., traditional cuts in paper or cryovac packaging). The products will be purchased from suppliers within a 100-mile radius of the store to have minimal impact on the environment and to maintain product freshness. Products will be purchased as whole animals and butchered in the store by trained butchers. .
The meat and poultry industry is the largest segment of Nigeria Agriculture
Over 15million population in Lagos consume averagely on a daily basis 500,000 tons of Animal.
Patilad Meat Processing Ltd target medium, high end income earners and specialty consumers.
We have more food and restaurant outlets opening on weekly basis in Osogbo which gives increase demand for our products and services.
Competitors for Patilad Meat Processing Ltd fall into the following categories:
- Farms and slaughter house e.g Choice Farms, Best Foods Global, Meat World Foods.
- Farms and slaughter house e.g Chi Farms, Obasanjo Farms
Patilad Meat Processing Ltd will establish its competitive edge through the expertise of its founders.
To capitalize on rising interest in local meats Patilad Meat Processing Ltd intends to build a new, federally-inspected, animal processing facility,
8000 sq. ft., including retail space for specialty meat products.
Patilad Meat Processing Ltd seeks N5 million in long-term financing to cover start-up costs, equipment, building expenses, and working capital.
Funding for the launch of the business will be provided primarily by equity from the partners and investors.
The business will reach positive cash flow in its 10th month of operation, allowing for expedited repayment of its loan obligations, as well as for dividends to be paid to the owners. Revenue will top N14,500,000 and profit will reach about N3,843,950 in the 1st year of operation.