Table of content
Page
Executive Summary 4
Business Description
7
Products and services
9
Market Analysis 10
Competitor Analysis 12
Sales and Marketing Plan 13
Operation Plan 18
Management Plan 21
Financial Plan and Projections 22
Executive Summary
Overview
PATILAD Moringa Farm is a budding farm that is involved in the cultivation of the miracle-moringa plant for local and foreign markets. We cultivate, preserve, package and sell moringa leaves, seeds, oil and barks of the moringa oleifera and moringa stenopetala species.
Our farm is sited on a 50 hectares arable land dedicated to Moringa alone. we have the capacity to produce over 10,000 tons of bags of this seed annually, with its other by-products. We cultivate, process and package to meet requirements of the standard organization of Nigeria as well as NAFDAC. We are targeting consumers in both the local and international markets.
The Company
PATILAD Moringa Farm is established as a limited liability company owned by Dayo Adetiloye, Arowolo Isaac, and other investors. The farm is managed and directed by Dayo Adetiloye, a veteran of the Agric. industry with 8 years’ experience and Arowolo Isaac an experienced Agro-allied specialist with over 15 years’ experience. Our company is being founded to build upon an extensive array of biological and horticultural education, experience and the research of its founders. Patilad Moringa Farm is located at Ikase, Kwara State.
Products and Services
PATILAD Moringa Farm will basically sell healthy disease free and highly medicinal moringas. We process our moringas into dried leaf powder for human and animal consumption, oil for human consumption and bio-fuel and leaf, twigs and press cake as animal fodder and moringa tea. We are concerned about providing Moringas products that meet for domestic and industrial purposes.
We produce and sell high quality, well packaged, hygienic and fresh products in large commercial volume and best possible prices.
The Market
Moringa looks set to become one of the fastest growing cash crops coming out of the African continent as world food prices soar and the global nutritional recession begins to take hold. Moringa roots have high demand in national and international markets due to its excellent uses and benefits. Since the introduction of Moringa, the price has been on 50 percent increase annually because of new research and development of the usefulness. Between 2015 to 2016, the price jumped from N50 per kg, which is N500, 000 per ton to 200 per kg, which is 2 million per ton. So far, very few farmers are into commercial Moringa farming which makes it almost impossible to cater for its high market demand.
Competition
Competitors for PATILAD Moringa Farm are mainly smallholder farms located in and around Ogun state.
PATILAD Farm’s competitive edge includes the use of modern production techniques and equipment which turns out high-quality products, excellent customer service, the expertise of its founders, etc.
Financial Considerations
PATILAD Moringa Farm seeks N5 million in long-term financing to cover start-up costs, equipment, building expenses, and working capital.
Funding for the launch of the business is provided primarily by equity from the partners and investors.
The business will reach positive cash flow in its 10th month of operation, allowing for expedited repayment of its loan obligations, as well as for dividends to be paid to the owners. Revenue will top N14,500,000 and profit will reach about N3,843,950 in the 1st year of operation.
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