|Table of content||Page
|Business Description ||9|
|Products and services ||12|
|Sales and Marketing Plan||17|
|Financial Plan and Projections||26|
Patilad Hair Salon is a start-up company located in Ikeja, Lagos. Patilad is a unisex salon that expects to catch the interest of a regular loyal customer base with its full-service beauty salon dedicated to consistently providing high customer satisfaction by rendering excellent service, quality products and furnishing an enjoyable atmosphere at an acceptable price/value relationship. The company plans to build a strong market position in the town due to the partners’ industry experience and mild competition in the area. Patilad Hair Salon aims to offer its products and services at a competitive price to meet the demand of the middle-to higher-income local market area residents. We will also maintain a friendly, fair and creative work environment which respects diversity, ideas, and hard work.
Patilad Hair Salon will be established as a limited liability company owned by Akinyemi Sarah and Ojulewa Femi. The company will be managed and overseen by Akinyemi Sarah, a seasoned beautician who has sixteen years’ experience in hair styling and have served in countless of salons all around Nigeria. The company’s main office is located at Ikeja, Lagos State. The leased office space should be sufficient for planned staff size growth within the first few years.
Products and Services
Patilad Hair Salon is a salon that allows both male and female folks to have their hair needs satisfied in one convenient visit. We shall be offering private services where our hair stylists and barbers can go to the homes of clients to have their hair problems solved. We know that home service in a place like Ikeja will generate a whole lot of profit that is why we want to key into the trend. We have a training arm where we train people on how to run a successful Hair Salon business. It comprises of 5 weeks of lectures, practical and hands-on training. We also offer consultancy service on any of our products and services. The benefits our products and services are high quality, varieties of products, prompt delivery services, excellent customer care service, online ordering for both training and products.
Everyone loves looking good and making one’s hair is one of the major pillars of looking good, there is hardly anyone who does not visit a salon or require their services at one point in time or the other. The Hair Salon industry in Lagos has recently experienced rapid growth and Patilad Hair Salon will position itself to cater for this fastidious market. The local customers are looking for high-quality services in a relaxing atmosphere, where they can meet friends and refer a family to. Patilad Hair Salon wants to establish a large regular customer base and will, therefore, concentrate its business and marketing on local residents, which will be the dominant target market…. to continue reading, add this premium version to cart.