Table of content
Page
Executive Summary 4
Introduction 5
Business Description
7
Vision 7
Mission 7
Key to Success 8
Products and services
8
Market Analysis 8
Our Target Market 9
Sales and Marketing Plan
9
Pricing Analysis
11
SWOT Analysis
11
Management plan 12
Financial Plan and Projections 13
Financial Diagnostics 14
Executive Summary
Overview
PATILAD Law firm, located in Lagos, Nigeria is led by Mr. Oladipupo Afolabi, a seasoned Lawyer previously with JOHNSON group. PATILAD Law will service all legal needs of commercial firms, with specialization on both start-up and established companies.
In addition, we will offer public interest legal work at subsidized rates. The commercial law practice will allow the firm to be able to provide public interest organizations with legal help at the cost of overhead.
Objectives
The objectives of PATILAD law firm for the first three years of operation include:
- To create a law firm whose primary goal is to exceed customer’s expectations.
- To develop a client list that includes at least 20 companies, each with revenues of over N15 million.
- To increase the ability to serve public interest organizations.
- To be able to offer highly competitive legal services at a subsidized rate.
Financial Summary
PATILAD law firm start-up costs will include all equipment needed for the home office, website creation, and advertising.
The home office equipment will be the largest chunk of the start-up expenses. This equipment includes 4 computers, a fax machine, copier, cellular phone, office supplies, additional land line, a DSL connection, and office furniture. Start-up expenses will also include advertising. Two methods will be used: a content-only website and the Yellow Pages.
Introduction
Company Summary
PATILAD CHAMBER is a law firm serving commercial companies and public interest organizations and will subsidize its public interest work with local companies. The technology work will subsidize the company’s public interest work which will be billed out at the cost of overhead.
The company will operate as a litigation law firm and also handle other related aspects of law as requested by our clients. Our services will cover areas such as; breaches of contract, securities-law breaches, class-action lawsuits, antitrust actions, employment-related problems, white-collar crime, and any other related cases.
We are aware that businesses these days require diverse and sophisticated legal services. This is why we will position our law firm to offer a wide range of legal services as requested by our clients.
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